We protect the content that powers modern media.
Redflag AI is an anti-piracy company. We build the detection, verification and enforcement systems that keep premium content — live sports, film and TV, books and academic works, and creator catalogs — from being monetized by people who don't own it.
We started by listening to the internet.
- The Origin
Be the best in the world at listening to the internet.
Before Redflag protected and monetized content, we built technology to understand what the internet was saying.
Redflag began in sentiment analysis and audience intelligence, developing technology capable of listening to enormous volumes of online activity and identifying the conversations, content, trends, and signals that actually mattered.
That foundation turned out to be more important than the original product category.
As we became better at discovering and understanding what was happening across the internet, we began seeing another problem hiding in plain sight. Valuable content was traveling far beyond the people and companies that created it.
Videos were being copied and reposted. Audiences were accumulating around unauthorized uploads. Brands and identities were being impersonated. Content was appearing across platforms, websites, social networks, and piracy ecosystems with little visibility for the original rights holder.
The companies and creators producing that content often had no practical way to see what was happening, much less do anything about it.
So Redflag evolved from listening to the internet to acting on what we found.
- The Pivot
From intelligence to content protection
Our technology increasingly focused on identifying unauthorized uses of media at internet scale.
Initially, the obvious response was enforcement. Find infringing content and remove it.
But as we worked with creators, media companies, agencies, and other rights holders, we realized that removal solved only part of the problem.
Unauthorized distribution could also represent enormous untapped audiences.
When hundreds or thousands of copies of a creator's content were already generating views, the better outcome was sometimes not to eliminate that distribution, but to give the rights holder control over it and, where possible, allow them to participate in the revenue it generated.
That insight expanded Redflag from a content protection company into a content protection and monetization platform.
- The Platform
Building Cyclops
The technology behind that work ultimately became Cyclops, Redflag's platform for discovering what happens to content after it is published.
Cyclops identifies unauthorized content and other relevant activity across the internet and powers the workflows required to determine what should happen next, whether that means monetization, enforcement, investigation, or monitoring.
On YouTube, that can mean recovering revenue from unauthorized distribution. Elsewhere, it can mean detecting and removing infringing videos, impersonation accounts, piracy, fraudulent links, or other unauthorized uses across social platforms, search engines, websites, and the broader internet.
The underlying capability, however, is remarkably similar to where Redflag started. Listen to an enormous internet. Find the signal that matters. Then act on it.
- The Expansion
Protecting content wherever it travels
As content distribution has become more fragmented, the problem Redflag addresses has expanded with it.
Creators are no longer publishing into a handful of controlled channels. A single piece of content can be copied, clipped, streamed, reposted, transformed, indexed, pirated, or impersonated across thousands of destinations almost immediately.
The same challenge exists at enterprise scale for studios, broadcasters, sports leagues, streaming platforms, and other global rights holders. That has led Redflag into live-event and enterprise content protection, including work alongside NAGRAVISION on monitoring and anti-piracy initiatives for some of the world's largest media, entertainment, sports, and technology organizations.
On the creator and artist side, Redflag protects and monetizes content for some of the most recognized names in music, alongside a growing base of digital creators, agencies, and talent managers navigating the same challenge at a different scale.
And the opportunity continues to extend beyond protection. Redflag is increasingly focused on finding new ways for rights holders to monetize content wherever audiences emerge, including new forms of rights management, sponsorship, and revenue recovery across both newly published content and enormous existing content libraries.
- Today
The post-distribution layer
Most of the modern media ecosystem is designed around what happens before someone presses publish. There are sophisticated platforms for creating content, managing it, distributing it, advertising against it, and measuring its performance. Far less infrastructure exists for what happens afterward.
But publication is increasingly just the beginning of a piece of content's life. Once content enters the internet, it travels.
Redflag is building the infrastructure to understand that second life. Our goal is to give every creator and rights holder the ability to know where their content goes, determine how it can be used, protect it when necessary, and capture the value it creates.
In that sense, Redflag's mission today is an evolution of the same idea we started with. We built Redflag to listen to the internet. Now we're building the system that lets rights holders act on what the internet tells us.
Built for scale from day one.
Want to see it running against your content?
Enterprise teams start with a scoping call. Creators can sign up today — $99/mo, no eligibility gate.